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Advanced Radio / Press Skills
Our one day Advanced Radio / Press Skills course is the next stage of progression from our ever-popular Introductory Media Skills Day and is designed specifically for those who talk to the print or radio media on a regular basis- but want to be better.
Throughout the day you will have the opportunity to do several interviews all in different styles and situations. This is followed by playback and analysis giving pointers on performance and techniques to enable delegates to improve each skill before trying the next interview.
Through Expert Guidance from our Tutors and with Hands-on experience you will learn:
- - What Journalists Look for and Why
- - Convey Key Messages
- - Understand Sound Bites
- - The Use of Creative Quotes
- - Coping with Challenging Questions
We'll show you how to master the print interview, covering the gamut from telephone interviews to one-to-one coffee dates with reporters. How to prepare for various types of radio interview from chatty interviews with the breakfast presenter to hostile
radio call-in debates.
- - The difference between live and recorded interviews
- - Consumer Style Radio Interview
- - The Phone-in
- - The Hostile Audience
- - Working with Different Points of View
- - Managing Conflict
The producer / Presenter will love a good, interesting and direct interview that requires little or no editing - and will call you again. By the end of the day you will be able to:
- - Construct a Clear Message
- - Control the Interview
- - How to get Your Message Across
- - How to Keep on Track
- - Prioritise Key Points to be Conveyed in an Interview
- - Control Nerves thus Perform with Greater Performance
- - Handle and Turn Difficult Questions to Your Advantage
- - How to Manage Hostility