Share on linkedin
Share on facebook
Share on twitter
Share on pinterest

A simple concept to grow your leaders into robust spokespeople

There’s a concept that no one talks about, but it turns any spokesperson into an accomplished speaker.

More on that point in a moment but first.

So simple it’s easy to ignore

For years I ignored the power of this simple idea. I thought it was so ridiculously easy that it couldn’t possibly work.


Have you ever read a book, then reread it months later and discovered something new? Or perhaps you’ve watched your favourite movie umpteen times and each time you find something new that stirs your imagination.

Get ready. You’ll love the next bit.

My mentor, Peter Thomson, calls the concept re-learning. We use the term refresher coaching.

I know, it doesn’t sound sexy or exciting. 

Even so, it is a crucial concept for any MD, HR Director, CEO or business owner who longs to become a more confident spokesperson.


You see, relearning means mastering the fundamentals.

The tussle in our minds – Old versus New

We all love to learn new stuff, but genuine confidence comes by relearning an old habit or mastering it from a different perspective.

We are all hard-wired and excited about learning something new. As Tony Robbins says, “Learning new knowledge is great, but only once we have mastered the basics and can use them without thinking.”

I heard the international speaker Lisa Nichols say the other day that she “reads a book six times.” And each time she finds a new perspective that adds a fresh dimension to her speaking skill.

Mastery means progressing and improving.

Relearning old knowledge and focusing on mastery is the path that turns your CEO, MD, HR Director and other leaders into robust spokespeople. 

To discover how relearning can help your executives call Susan on 0114 287 3170 or send an email to

Your Trusted Advisor
0114 287 3170


Leave a Comment

Your email address will not be published. Required fields are marked *

More Articles

Alford Grant

Once upon a time

“Alford, you’re a retard and you’ll achieve nothing in life.” The words of my school maths teacher, Mr Sherwood. When I stood up in class

Read More »